Our Team

Case Studies

Let’s Talk

Our Team

Case Studies

Let’s Talk

Bring your best narrative to life

You’ve built something revolutionary—your story should be as compelling. Strata is an AI-native product marketing consultancy that helps startups establish strong positioning and craft messaging that resonates.

Let’s Talk

Shaping the story of category creators and leaders

Shaping the story of category creators

and leaders

Shaping the story of category creators

and leaders

Telling your best

Telling your best story is hard

story is hard

Categories are crowded, everything is AI-powered, and your team is stretched thin. If it were easy, every platform would stand out. But crafting a compelling and clear narrative takes focus and bold ideas.

We’re narrative experts.

This is all we do—and we do it well. Our research-driven and collaborative process helps uncover and articulate your best story.

We focus on customer value.

Features alone will dilute your narrative. We craft a structured story that threads your customers’ most urgent problems directly to your solution and value, so you're not just a list of parts.

We accelerate the work.

Unlike in-house teams juggling multiple priorities, we bring fresh ideas, challenge assumptions, and move fast. Helping get your best story in front of customers in 2-3 months.

What we do

Three packages designed to fit your budget, speed, and stage.

Workshop

Sprint

Rebuild

The Workshop

The

Workshop

Our lightest and fastest offering to refine your platform positioning. We start with a light discovery and audit of your current positioning and messaging. Then, we facilitate two 90-minute workshops to extract the key ingredients of your story. Finally, we equip you with a messaging framework, so you and your team can hit the ground running with clarity and confidence.

Deliverables

Timeline

Messaging Sprint

Messaging

Sprint

A condensed version of our full Narrative Rebuild, designed for speed and impact. We start with in-depth discovery, including internal interviews and conversations with customers and prospects. Next, we facilitate a focused workshop to align your team on the new direction. Finally, we build your platform positioning and messaging framework and extend it to your homepage.

Deliverables

Timeline

Narrative Rebuild

Narrative

Rebuild

Our most comprehensive engagement is designed to redefine your narrative from the ground up. What’s included?

Understand your ideal audience – We conduct in-depth interviews with customers and prospects to understand their challenges and motivations, helping you communicate with precision.

Define your competitive edge – We analyze your category, adjacent categories, and alternative solutions to position your product with clarity and authority.

Distill your core value – We map your unique product attributes to the most pressing problems, elevating them into a capability framework that focuses on value over features.

Rebuild your platform narrative – We deliver strategic internal messaging documents—from personas to positioning—to guide updates across your most critical sales and marketing surfaces.

Our most comprehensive engagement is designed to redefine your narrative from the ground up. What’s included?

Understand your ideal audience – We conduct in-depth interviews with customers and prospects to understand their challenges and motivations, helping you communicate with precision.

Define your competitive edge – We analyze your category, adjacent categories, and alternative solutions to position your product with clarity and authority.

Distill your core value – We map your unique product attributes to the most pressing problems, elevating them into a capability framework that focuses on value over features.

Rebuild your platform narrative – We deliver strategic internal messaging documents—from personas to positioning—to guide updates across your most critical sales and marketing surfaces.

Deliverables

Timeline

Praise

The best investment I’ve ever made.

Anthony Kennada

Founder, Audience Plus

Our story was ok, then we met Strata.

Megan Paige

CMO, Snappy

Masters of turning complexity into clarity

Jessica Kremmer

VP of Marketing, Unqork

Working with Strata is a no-brainer for founders.

Satya Devarakonda

Founder, Scalekit

An invaluable resource for early-stage founders.

Alok Shukla

Founder, FunnelStory

I f****** love these guys.

Tushar Makhija

Co-founder, TeamOhana

See our case studies

Let’s tell your story!

Let’s Talk

Let’s build

a story!

Let’s Talk

Let’s tell your story!

Let’s Talk