Meet the team that founders and CMOs gush about
I’ve spent the majority of my career as a product marketer, and I can confidently say it’s where I belong. Like many PMMs, I was initially drawn to the fast-paced, dynamic nature of the role, but over time, I’ve become particularly passionate about the art of strategic storytelling—the intersection where product and customers meet, and go-to-market strategy begins. Over the past 15 years, I’ve had the privilege of learning from world-class product, GTM, and marketing leaders, built and led PMM teams, and worked across startups and enterprises.
Today, I’m energized by partnering with forward-thinking founders and marketing leaders, bringing everything I’ve learned to help them harness the power of storytelling and craft compelling narratives that break through the noise.
I enjoy the challenge of understanding customers. After 15 years of building go-to market strategies
from the ground up, I have learned to appreciate that exceptional messaging and positioning starts with exceptional understanding.
While more customer conversations and data can improve understanding, most of the early and late stage startups I worked with struggle to organize existing knowledge and context the team already has into a clear and compelling story.
I have developed an insatiable passion for helping GTM leaders create product narratives that align the team, elevate the brand and drive scalable growth.
